Building the tech we wished existed.
Three students who code, solving real problems for Australian small businesses.
We build software for small businesses that actually works.
We're three computer science students from Sydney who identified real gaps in the market. No corporate nonsense. No over-engineered solutions.
We build practical SaaS tools for Australian SMBs—because we saw problems that needed fixing, and we had the skills to fix them properly.
Simple, effective software built by people who actually understand the problem.
Our Products.
Built for Australian small businesses. No feature bloat. Just tools that solve real problems.
LifeCycle.
Digital Expiry Tracking
For retailers, pharmacies, and cafes tracking fresh stock
Reduce waste by
0%
Real-time expiry monitoring
Automated alerts & notifications
Waste reduction analytics
We built this because...
Small businesses deserve better tools
Enterprise software is over-engineered and expensive. SMBs need solutions that actually fit their world.
We actually understand the problem
We're not consultants guessing what businesses need. We code, we talk to customers, we iterate based on feedback.
Simple beats complex every single time
No feature bloat. No learning curves. Just tools that solve one problem really well.
Australian businesses first
Our products are built for Australian regulations, preferences, and business culture. Not a generic global tool adapted for Aus.
About the team.
We're three computer science students from Sydney who identified real problems in the SMB space and decided to solve them properly.
We code together, validate with customers together, and we're committed to shipping tools that actually work. No fluff, no over-engineering—just real software solving real problems.
Our approach is simple: identify friction in small business operations, build the solution we'd want to use ourselves, and iterate based on actual user feedback. Every feature ships with a purpose.
Backend infrastructure, frontend polish, and everything in between—we handle the full stack because that's what it takes to build something that actually works.
This is how we work.
Validation first, ego second
We talk to businesses before we code. A lot.
Direct relationships
No sales team, no gatekeeping. You talk to us.
No feature bloat
We solve one problem really well instead of five problems badly.
Your feedback shapes everything
Beta customers drive our roadmap. Not marketing, not assumptions.
Let's talk.
Whether you're interested in LifeCycle, TimeTally, or just want to chat about what we're building—get in touch.